If you Sleekgeeks did not know Reebok is a HUGE supporter of our community, so thanks to you guys who went out to support them last weekend in PTA.
If you could not get there here is a wrap up for you >
Reebok and the CrossFit Community celebrate the successful inaugural Pretoria event, The Pretoria Throwdown, which partnered with the Reebok recognised ‘CrossFit PBM’ gym. The event, which took place on 20 and 21 April at Menlyn Park Events Arena, saw 260 fitness enthusiasts battle it out in a male or female doubles team challenge for the championship title and R20, 000.00 winner-takes-all prize money for both teams. The event also raised over R 50, 000.00 for the J9 Foundation.
“The team registration sold out 10 days prior to the closing date and, over the two days, there was not a single spectator seat left empty – the organisers estimate over 10 000 people attended the event. In addition to this, the Pretoria Throwdown hash tag (#PTAThrowdown) trended number one in South Africa on Twitter, being the most tweeted topic in the country amid a news frenzy week which also marked tragedy in Boston,” explains Steve Young, Reebok Marketing Manager.
“The torrential downpour on the first day forced an ‘underground’ start to the event, creating an intoxicating atmosphere in true grassroots CrossFit style. Once the rain stopped the heats erupted into a world class open-air gladiator style competition. It was truly amazing, and something that Reebok is extremely proud of,” Says Wilna Appel from CrossFit PBM
The competition was tough, delivering two days of constantly varied, high intensity heats which challenged the fittest of the fit. The second day ended with a nail-biting men’s final between two teams representing the host club, CrossFit PBM, and resulted in Gerhard van der Merwe and Frederik Engelbrecht being crowned the men’s Pretoria Throwdown Champions. The women’s title went to Mary Jamieson and Susan Claassen, also taking a prize of R20, 000.00.
Another highlight for the weekend was the celebrity challenge, which included an invitational team consisting of some of South Africa’s top celebrities such as Flip van der Merwe, Stacey Holland, Bobby van Jaarsveld, Lisa Raleigh, Robbie Kruse and Miss SA Marilyn Ramos to name a few. “The celebrity team competed in a grueling workout raising funds and awareness for the J9 Foundation, formed by rugby legend Joost van der Westhuizen,” explains Young.
Steve and Wilna added that, “Reebok and CrossFit PBM are proud to have added value to the J9 Foundation. The celebrities showed great determination and spirit, doing an outstanding job to raise more than R50, 000.00 for J9’s noble cause. We hope that this contribution, together with all the proceeds from The Pretoria Throwdown will go a long way to aid those suffering from the same form of fatal illness that Joost was diagnosed with in early 2011, Motor Neuron Disease.”
The next event on Reebok’s calendar is The Reebok CrossFit Regional Games, which will take place from 24-26 May at the Standard Bank Arena in Johannesburg. This is Africa’s qualifier for the ‘Fittest On Earth’ event, called ‘The Reebok CrossFit Games’, which will take place in July in Los Angeles and in which over $1 million (USD) will go to the winners and can be seen on ESPN.
“As a brand on a crusade to inspire people to be fit for life, the success of the event helps drive us one step closer to our goal,” ends Young.
The team of participating Celebrities including Miss SA; Reebok ambassador Lisa Raleigh & Robbie Kruse to name a few, all raising funds for the J9 Foundation formed by Joost van der Westhuizen seen in the pic wearing his Reebok TrainFlex DC footwear.
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